My main role in this project was to develop a visually appealing and user-friendly website from scratch for a capital management firm targeting high net worth individuals. I faced a challenge optimizing the website for search engines, which required me to assess their SEO needs and make necessary changes such as adding alt tags, headers, quality keywords, meta descriptions, 301 redirects and sitemap creation. Overall, my focus was on achieving the firm's goals by catering to the needs of the target audience and improving their online visibility, resulting in an effective website.

For this project I was head designer for their Scan To Own product. The main objective was to streamline the user experience and create a more mobile-friendly interface for their product. Leveraging my design expertise and experience, I was able to develop a highly effective and efficient onboarding flow that ensured seamless user adoption and increased overall user engagement.

I had the privilege of serving as the lead designer and developer for the Texas Southern University's Center for Justice Research, where I was granted ample creative freedom and limited instructions. Despite this freedom, I encountered a significant challenge as the previous developer had not made the website responsive for larger screen sizes. In response, I dove in and took the necessary steps to optimize the user interface and experience for users on larger screens. By ensuring the website was fully responsive, I was able to deliver a seamless experience for all users, regardless of their screen size, truly making an impact on the overall success of the project.

I was part of a high-profile design and development project that earned the prestigious title of the #1 NFT project to watch in 2022. While working on this project, we received initial feedback from the Discord chat that the website didn't quite align with the NFT project vision. In response, we took a data-driven approach by thoroughly analyzing the analytics, revisiting the moodboard, and engaging in in-depth discussions with the client to identify the best possible solution. Through our collective efforts and meticulous attention to detail, we were able to create a website that surpassed expectations and left an indelible mark on the NFT landscape.

As a designer and developer, I had the opportunity to work on a mission-driven project focused on addressing the mental health pandemic. The client's main goal was to create a website that effectively communicated their mission to government agencies, schools, and hospitals. Collaborating closely with the CEO, we conducted extensive A/B testing to identify the most effective design variations. Together, we crafted a website that the client stands behind with pride and confidence, knowing it will help make a meaningful impact on those in need.